“The project CrossMotion derived from the idea that screen industries should not live in their own bubbles but should be actually used to make a better society and create new business opportunities going beyond simple entertainment,” says Alessandro Nanì from Tallinn University who co-developed and managed the project.
Crossing lines
The project consortium with nine partners from eight countries covered a balanced combination of universities, film institutions, and business accelerators. They, as a first step, set up several targeted conferences and workshops to raise awareness of the opportunities of such cross-innovation. “The audio visual sector needed to discover for itself new business models, new areas to be active in, and through this new ways of generating income,” explains Alessandro.
Bringing ideas in motion
A screen time assistant app for parents
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The screen time assistant Hoopy protects kids from excessive screen time and keeps the balance between valuable and entertaining activities. Parents can control their children’s screen time with it. The creation of Hoopy took approximately one year. It is now available for Android and iOS and marketed in Estonia since August 2018 by Finland’s largest mobile phone operator. More info |
A VR tool to practice medical examinations
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The VR Clinic prototype lets medical students train clinical situations in a virtual reality environment prior to dealing with actual patients. VR Clinic simulates the physical examination of a patient, i.e. students listen to the heart and lungs, take the pulse and blood samples. Then they diagnose. The prototype is being tested by hospitals in Denmark. More info |
An app to explore the history of Narva city
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The Old Narva prototype makes use of a digital photo archive. Even though a lot of money is invested into digitising historical photo collections, they are rarely used. Old Narva offers an augmented reality experience where one can walk around the town square and see the virtually reconstructed facades on a smart phone screen. This app won a GLAMi Award at Museums & the Web 2019 in Boston. More info
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